夜空彩虹 x 东莞里悦里 | 融合自有IP,打造一个极具记忆点与传播度的艺术灯光场景 | 夜空彩虹

夜空彩虹 x 东莞里悦里 | 融合自有IP,打造一个极具记忆点与传播度的艺术灯光场景

2023-09-06 10:53:33  点击次数:3837

雄踞于东莞大朗核心商圈的碧桂园 · 里悦里商业中心,东莞首个公园式购物中心,大朗繁华新中心的商业代表作。其独特的建筑设计由北京奥运会水立方场馆设计团队——CCDI悉地国际亲自操刀。

   

在此基础之上,里悦里携手夜空彩虹,融合自身ip——Lily,以“Lily艺世界奇幻之旅”为主题,打造了一个怪诞与优雅的和谐融合的艺术灯光场景。

 

On this basis, Liyueli joined hands with the night sky rainbow, integrated its own IP - Lily, and created an artistic lighting scene with the theme of "Lily Art World Fantasy Journey".

   

Lily奇幻之旅的第一站,是梦幻般的时钟空间。Lily拨转着神秘的时针,在里悦里的深处不断探索。

 

The first stop on Lily's fantasy journey is the fantastic clock space. Lily flips the mysterious hour hand and explores the depths of Liyueli.

   

时钟元素与旋转线条交互组合设计,梦幻的时空艺术视觉感为观众拉开了序幕,来到里悦里,犹如走入了奇幻世界。

 

The clock element and the rotating line are designed in combination with each other, and the dreamy visual sense of time and space art kicks off the prologue for the audience, and coming to Liyueli is like walking into a fantasy world.

   

穿过时钟大门世界,来到魔法长廊,Lily在缤纷的星空中找寻着许愿之星,充满挑战的奇幻之旅也随之开启。

 

Walking through the world of the clock gate to the magic corridor, Lily searches for the wishing star in the colorful starry sky, and the challenging fantasy journey begins.

   

星空如果有声音,那会是什么样的旋律;Lily徘徊于许愿长廊之中,发现了一扇大门,瞬间坠入璀璨星辰之间。

 

If there is a sound in the starry sky, what kind of melody it will be; Lily wanders through the wishing corridor and discovers a large door that instantly falls between the bright stars.

   

Lily打开了摘星阳台的大门,一束光洒在她身上,来到了另一个神奇世界,属于她和里悦里的故事还在继续......

 

Lily opened the door of the star-picking balcony, and a beam of light fell on her, and she came to another magical world, and the story of her and Riyueri continued

   

此次东莞碧桂园·里悦里项目,我们秉承着一贯的融合创新方法,结合既有ip——Lily,用核心色彩勾勒简约格调,塑造摘星童话般的氛围感,让项目更具记忆点与传播度!

 

夜空彩虹,让东莞的夜晚更美丽! 

 
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