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Custom Color LED Light Strings

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LED light string

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Description

Guangzhou Tianhe City, Yuehai Tiandi, and Animation Star City, key properties under YueHai Group, jointly underwent a lighting upgrade with Night Rainbow during the 2025 Spring Festival. They redefined the nighttime commercial experience through the art of light and color, creating diverse immersive night-time touring scenes for residents.

In the heart of Zhujiang New Town's CBD axis, Yuehai Tiandi has chosen amber gold and tea brown lighting for its recent illumination upgrade. Golden starlight strips wrap around outdoor greenery, with warm golden reed lights creating a subtle luxury feel that precisely aligns with the high-end, luxurious ambiance.

These colors come with an 'upscale' filter, promoting emotional connections among high-net-worth individuals through variations in light and shadow temperature, thereby redefining the ritual of nightlife in the CBD.

Guangzhou Tianhe City has redefined its outdoor square with a striking contrast of sky blue and pure white lighting. The blue glow, resembling water ripples, flows from the greenery to the square, creating an awe-inspiring effect as if stars have fallen. This creates a serene, fresh, and dazzling atmosphere.

Create a bespoke lighting color for Tianhe City, striking a delicate balance between blue and green, evoking a sense of rarity akin to jewel-grade space.

For Gen Z youth, Anime Star City uses fluorescent pink and bright white to create a high-contrast light field. The dynamic pink starry sea and white butterfly mimic lights form a strong visual impact. As cosplayers dressed in elaborate costumes walk through, they instantly activate a 'dreamy idol drama' atmosphere.

Pink evokes the dopamine of anime, while white enhances the futuristic tech vibe, perfectly matching the needs of breaking the fourth wall for anime merchandise and cosplay. This makes the Anime Star City once again the focal point of urban trend culture.

When color becomes an emotional soothing agent, commercial lighting design has long transcended aesthetic boundaries. Before embarking on this project, Night Rainbow conducted thorough on-site research and identified the deep-seated needs of the target audience, ultimately deciding to use color psychology to create distinct experiences for three major business districts, highlighting Yuehai Group's core competitiveness!

At Night Rainbow, we are dedicated to lighting creativity for 28 years, adheres to the principles of professionalism, innovation, and mutual benefit.We continuously explore the integration of lighting with art and technology to create unique nighttime experiences, empowering businesses, brands, and city promotions.

Night Rainbow makes nights more beautiful!

Key words:

LED light string

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